Privacy Policy for Freelance Advisor

Last updated: November 2025

Introduction

At Edinburgh Napier University, we take your privacy seriously. This policy explains exactly what information we collect, why we need it, what we do with it, and your rights.

We've written this in plain English - no unnecessary legal jargon. If anything's unclear, just ask us at h.patrick@napier.ac.uk.

The Quick Version

  • We collect your email, job details, and the questions/answers you post

  • Your email is kept separate and will be deleted after the pilot (unless you ask us to keep it)

  • Your questions and answers are anonymised and used for research

  • We only use functional cookies and don’t use any tracking

  • Your data stays on university servers in the UK - we don't sell it or share it with commercial companies

  • You can withdraw and have your data deleted anytime during the pilot

  • After the pilot ends, your anonymised contributions stay in the research database

1. Who We Are

This research project is run by:

Edinburgh Napier University
219 Colinton Road
Edinburgh EH14 1DJ
Scotland

Principal Investigator:
Dr Holly Patrick-Thomson
Email: h.patrick@napier.ac.uk

Edinburgh Napier University is the "data controller" for this research, which means we're responsible for your data and how it's used.

2. What Information We Collect

When you sign up:

  • Email address - to create your account and contact you

  • Sector - which creative industry you work in

  • Job role/title - what you do

  • Skills and skill ratings - your areas of expertise

  • Years of experience - how long you've been freelancing

  • Username - that you choose (displayed with your questions/answers)

When you use the app:

  • Questions you post - the advice you're seeking

  • Answers you provide - the help you give others

  • Which questions you choose to answer - helps us understand the advice-matching system

  • Whether you opt to use the AI feature - when asking questions

What we DON'T collect:

  • We don't use tracking technologies

  • We don't collect browsing data or analytics

  • We don't track your location

  • We don't collect payment information (the prize draw vouchers are sent by email)

3. Why We Need Your Information (Legal Basis)

Under UK data protection law (UK GDPR), we need a legal reason to process your information. For this research, we rely on:

Your consent - by signing up and participating, you're agreeing to be part of this research study

You can withdraw your consent at any time during the pilot by contacting us.

4. How We Use Your Information

Your email address:

  • To create and manage your account

  • To send you important updates about the research

  • To notify you if you win a prize draw voucher

  • To respond if you contact us with questions

  • To verify your account when you first sign up

Your profile information (sector, role, skills, experience):

  • To help match questions with people who can answer them

  • To understand the demographics of freelancers using the platform

  • For research into the creative freelance workforce

Your questions and answers:

  • To facilitate peer advice exchange on the platform

  • To analyse the types of issues creative freelancers face

  • To improve the AI recommendation system

  • To conduct academic research

  • To inform policy on supporting freelancers

  • To train the AI system (which runs locally and securely on our servers)

5. How We Protect Your Privacy - Anonymisation

Here's what happens to keep your identity separate from your research contributions:

  1. Your email gets a unique User ID - when you sign up, we create a user number (e.g., User12345)

  2. Your email is stored separately - we keep a spreadsheet that links emails to User IDs

  3. Your profile and contributions are linked to the ID, not your email

  4. After the pilot ends:

    • The spreadsheet linking emails to User IDs is deleted

    • Your anonymised contributions (questions/answers) stay in the research database

    • Exception: If you specifically consent to us keeping your email (so we can contact you about the full launch), we'll retain it separately

Important: Even with anonymisation, someone could potentially identify you if you include personal details in your questions or answers. That's why our Terms of Service strictly prohibit including any identifying information in your posts. We also moderate all content to catch and remove any personal details.

6. Where Your Data is Stored

All your data is stored in the UK on Edinburgh Napier University servers. Here's what that means:

  • No cloud storage with tech companies - we don't use Google, Amazon, Microsoft or similar services for your data

  • University-managed virtual servers - secure, encrypted, and managed by university IT

  • Automatic backups - to the university's X:Drive system to prevent data loss

  • Standard encryption - your data is encrypted both in transit and at rest

About the AI: The AI system runs locally on our university servers. Your questions are NOT sent to external AI companies like OpenAI, Google, or Anthropic. Everything stays within our secure university infrastructure.

7. Who Can Access Your Data

During the research:

  • The research team - to run the platform, moderate content, and conduct the study

  • University IT staff - for technical maintenance and security (they're bound by confidentiality)

After the research:

  • Other researchers - the anonymised database may be shared with other academic researchers for future studies (but never your email or personally identifying information)

  • The public - anonymised research findings may be published in academic papers and reports

Who will NEVER get your data:

  • Commercial companies

  • Marketing firms

  • Anyone outside the academic research context

  • Law enforcement (except if legally required to prevent serious harm)

8. How Long We Keep Your Data

During the pilot (3 weeks): All your data is kept active and linked to your User ID.

Immediately after the pilot:

  • Your email address is deleted (unless you've specifically asked us to keep it)

  • The spreadsheet linking emails to User IDs is deleted

  • Your anonymised contributions stay in the database

Long-term storage:

  • The anonymised database is kept for 10 years as per standard university research data retention guidelines

  • After 10 years, the database is destroyed

9. Your Rights

Under UK data protection law, you have these rights:

During the pilot:

  • Right to access - ask us what data we hold about you

  • Right to correction - ask us to fix any wrong information

  • Right to deletion - ask us to delete your data (this means withdrawing from the study)

  • Right to withdraw consent - stop participating at any time

  • Right to complain - if you're unhappy with how we handle your data

After the pilot ends:

  • Your anonymised contributions become part of the research dataset and can't be removed (because we won't be able to link them back to you)

  • However, your email will already have been deleted, so your identity is protected

To exercise any of these rights during the pilot, email:
Dr Holly Patrick-Thomson at h.patrick@napier.ac.uk

10. Withdrawing from the Study

You can withdraw at any time during the 3-week pilot.

To withdraw:

  1. Email h.patrick@napier.ac.uk

  2. We'll close your account

  3. We'll delete all your data from the system

  4. You won't be eligible for the prize draw

Important: Once the pilot ends and data is anonymised, we can't remove individual contributions (because we won't be able to identify which ones are yours).

11. Sharing Your Data with Others

We will share:

  • Anonymised research data with other academic researchers after the pilot concludes

  • Aggregated findings in academic publications, reports, and policy documents

  • Anonymised database for future research projects (after 10 years it will be destroyed)

We will NEVER share:

  • Your email address or personal identifiers (except in the specific case where you've consented to us keeping your email for the full launch)

  • Your data with commercial companies for marketing

  • Identifiable information in any publications

12. International Data Transfers

Your data stays in the UK on Edinburgh Napier University servers. We do not transfer your data outside the UK.

13. Cookies and Tracking

We use functional cookies but no tracking technologies on Freelance Advisor.

By using the platform you accept that we use functional cookies, but we're not tracking your behaviour across the web.

14. Automated Decision Making

The AI feature makes suggestions based on patterns in the peer advice database, but:

  • Using the AI is optional - you choose whether to request an AI response

  • The AI doesn't make any decisions about you

  • It's just a tool to complement peer advice, not replace it

  • All AI outputs are monitored by the research team

15. Children's Privacy

You must be 18 or older to use Freelance Advisor. We don't knowingly collect information from anyone under 18.

16. Changes to This Privacy Policy

We may update this policy if we need to during the pilot. If we make significant changes, we'll email you. The "Last updated" date at the top shows when the policy was last changed.

17. Contact Us and Your Right to Complain

Questions about your data or this policy?
Dr Holly Patrick-Thomson
Email: h.patrick@napier.ac.uk

Edinburgh Napier University Data Protection Officer:
If you have concerns about how we're handling your data, you can contact our Data Protection Officer via dataprotection@napier.ac.uk

Your right to complain to the regulator:
If you're not happy with how we've handled your data, you have the right to complain to the Information Commissioner's Office (ICO):

Information Commissioner's Office
Wycliffe House
Water Lane
Wilmslow
Cheshire SK9 5AF
Phone: 0303 123 1113
Website: www.ico.org.uk

18. Research Ethics Approval

This research has received a favourable opinion from the School Research Integrity Committee at Edinburgh Napier University's Business School.

If you have concerns about the ethical conduct of this research, you can contact the committee through researchintegrity@napier.ac.uk.

Thank you for taking the time to read this privacy policy. We're committed to protecting your data and using it responsibly to help support the creative freelance community.